If you have been meaning to create your own cryptocurrency for some time now or wanted to get in on the action in terms of having a trading platform or exchange, now would be a great time to give it a serious thought.
Everyone from Wall Street to MSMEs is becoming interested in cryptocurrencies. Why not? In the last two years, cryptocurrencies like Bitcoin and Ethereum have made more millionaires than any other asset class. Even favorites like real estate and stocks have lagged behind.
With increasing awareness around cryptocurrencies, it is probably a good idea to explore the business side of it. Whether you are looking to start your own cryptocurrency or digital coin, lay the foundation of exchange, or simply create a crypto blog, you need a website!
In this article, we are going to list five major tips that can help you design a cryptocurrency website, trading platform, or exchange. We will cover everything from the design aspect to the overall information and education that such websites should have.
Table of Contents
List of 5 Tips to Help You Design a Cryptocurrency Website or Trading Platform
1. Start by Scouting the Competition
You need an entry point that is specific to the crypto industry. This means that the first thing you should be doing is checking out what your competition is up to.
This requires you to draw up a list of at least five websites and go through them with a fine comb. A lot of things like the tone of content, use of color, presence of various sections, and payment gateway integrations will become apparent to you.
Once you are able to get a fair idea of what works and what doesn’t, you will be able to get your hands on the foundation for your new crypto website.
2. Seek Inspiration From the Best Websites in the Niche
If you are looking to establish a presence in the highly lucrative world of crypto trading and exchanges, you need to start with sites like Bitcode Ai.
The site is a fantastic representation of what you should be looking to involve in a website that is dedicated to serious and hardcore crypto trading. Inspirations work best not only for your site’s designers and developers but also for your content marketing teams.
They will be able to learn a lot by looking at successful platforms that enjoy millions of traffic from crypto users.
3. Creation of Consumer-Friendly Content
If there is one thing that the crypto industry is struggling with, it is the dissemination of easy information. A lot of common investors feel that this is an area that is too technically complex for them to engage with.
To be honest, this is acting as a major barrier to entry. Your crypto website should have a priority to make the content as easy and lucid as possible.
The aim of any crypto-related website should be to spread the right information and education in a manner that can be easily absorbed by consumers. If you have this, you are successful.
4. Employ the Design and Development Services of Experts
Designing and developing a crypto website is different from any other industry niche. The industry or niche that comes closest to this would be stock trading platforms or fintech companies.
You should not go with agencies and professionals that do not have prior experience working in the crypto niche or ecosystem. Even if you are paying extra, it is always a good idea to go with specialists.
The same should go for SEO professionals, content writers, or social media marketing experts that you are looking to hire for your business.
5. Getting your Payment Gateway and Marketing in order
Creating a crypto website is not enough. In fact, if you spend a lot of money and do not do any promotions for the website, people are hardly going to discover you.
Once the website is ready, you now need to move toward payment integrations. Two things matter the most- options and security. It is advisable that you go with only the leading players in the industry.
Make sure that you have as many payment options as possible. Once this is done, move on to marketing. The more buzz you are able to generate around your crypto website, the better it will be.
The Bottom Line
At the end of the day, the purpose of any website is to add value to the user’s life and a crypto website is no different. Make sure that you are trying to listen to customer feedback all the time and making minor to major adjustments accordingly.
In this article, we have covered five major tips to help you design a successful crypto-related website. If you have any doubts or want us to elaborate on any of the points in the article, please let us know in the comments section below.
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