Offthetopofmyhead does things differently. It was founded by award-winning creative director John Spencer. The agency invents names, designs logos, creates graphic and language identities, and conjures up campaigns. In this article, John talks about How to Run a “Virtual” Design Agency and, how he runs his business, and what he thinks makes a successful agency.
Author: The Logo Creative
Passionate International Strategic Logo & Brand Identity Design Studio with 15+ years of commercial experience working with clients all over the world: We Create Purposeful, Adaptable and Memorable Identities.
Trust Funnel by Brian G. Johnson
Trust Funnel by Brian G. Johnson is a great book that you need to check out. Similar to Crush It! by Gary Vaynerchuk it’s one of those books that has assisted in helping me in putting myself out there online with social media and building an online presence.
I have followed Brian online for quite a while years before he wrote the book Trust Funnel which was released February 3rd, 2015 and when he announced that he was writing the book I knew it was one I had to pre-order. Read on for our book review of Trust Funnel by Brian G. Johnson.
How to Design Marketing Collateral With a Restaurant Audience in Mind
If you take a look at the market leaders, the main element of their success is a great design, which is a base of branding. Any advertising campaign, logotype or brand book cannot be done without a designer. A good design attracts the attention immediately, it sets the brain in a “buying mode”, forms a base for a potential customer.
10 Logo Designs That Will Never Go Out of Fashion
In life, there are a couple of things that will never go out of fashion, like the classic tuxedo, or the figure-hugging red dress with a long slit. When it comes to logos, there are also a couple of designs that will be with us for a long time. Logos that have stood the test of time and have been around for generations.
Colour Combinations to Inspire Your Next Design
Do you know colors increased web recognition by 80%?. Colors make designs come alive! Not only does it attract the attention of the onlookers, but it also influences a person’s mood and emotions. In this article we share some insights Colour Combinations to Inspire Your Next Design.
Never Worry About Lack of Inspiration: Here’s How
Every designer has to face a creative drought sooner or later, which is not a surprise given the fact that they have to keep delivering fresh products day after day. But even though it’s a completely natural phenomenon, each designer wants to find a way out and gain new sources of inspiration immediately.
How to Build a Multilingual Brand Strategy
Are you looking to expand your brand into another market? The most important part of capturing an audience in any language is, of course, your brand strategy. In this article, we take a look at How to Build a Multilingual Brand Strategy.
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Setting Up A Logo Design Website? What You Should Know
Living in today’s digital world, having a website is essential for a business. If you don’t have a website, you’ll probably lose several great opportunities for your business. After all, your website, along with its logo, will serve as the centre of your business’ online presence.
If you’re building a logo design website for the first time, here are a few things you may need to consider from the very beginning:
What are the differences between a Graphic Designer and Illustrator?
What comes to your mind when you heard the terms ‘Graphic designer’ and ‘Illustrator’? You may think that both are a related profession. Well, in both professions, professionals do the same type of work. But, there is a fine line that separates both creative fields.
How To Protect Your Brand Identity In 2019
Every business owner is aware that the success of the business depends on many different factors, but not many are aware that branding is one of the most important ones. In this article we discuss So how do you How To Protect Your Brand Identity In 2019?