Getting your graphic design projects right is no easy feat. There are so many elements and aspects to consider per project that not only can it be hard to know where to begin, but also to make sure everything is covered and prepared for. However, the actual process isn’t even the most challenging bit; getting the ideas in the first place is.
Author: The Logo Creative
How to Develop a Branding Strategy to Build your Business in 2019
Branding has never been more important. In 2019, strong branding is key: whether you are a major company, a small business, a startup or a social media influencer looking to build a personal brand. In all these cases, having a strong brand is critical to successfully growing your business and meeting your goals.
In this article, we look at the what, why and how of creating a branding strategy which will help you to grow your business in 2019.
The Art of Logo Design
To capture a brands personality and make it stand out above the competition it needs an eye-catching logo that is not only representative but also identifiably unique, memorable, adaptable and timeless. In this article, we take a look at The Art of Logo Design
Graphic Design Tips Every Beginner Should Know
Graphic design has always been a popular choice for those deciding on a profession, especially if you are creatively inclined, as you get to flex that muscle while you work! For this reason, the competition is thick, and becoming a proficient graphic designer and securing a role or freelance work can seem like a big hill to climb. Especially when you take into account the number of techniques and software available to designers these days. In this article we discuss Graphic Design Tips Every Beginner Should Know
Why A Premade Logo Isn’t Good Enough For Your Business
As a designer who sells readymade design templates, you’d think I’d be a fan of premade logos. As it happens, I’m really not – but don’t call me out as a hypocrite just yet… there are some pretty good reasons why. Read on to find out Why A Premade Logo Isn’t Good Enough For Your Business
Designer Interview With Andrea Pinter
Andrea Pinter has been working as an independent logo and brand identity designer for the past 5 years from the most northern point of Subotica, Serbia. She focuses on logo and brand development, as well as packaging and corporate identity design. Throughout her career, she also helped various companies with other marketing materials such as banner ads, posters, brochures and similar.
Your Complete Guide to Advanced Logo Typography & Letter Spacing
When it comes to designing a logo, the successful elements all come from the details of the design. This is especially the case when it comes to font and typography of the words on a design where every specific aspect of the wording will create a particular impression and will send a certain message. In this article, we present to you Your Complete Guide to Advanced Logo Typography & Letter Spacing
Why Online Businesses Should Leverage Video Marketing On Social Media
Over the last couple of years, video content has become powerful. According to data, 63% of businesses have already started using video marketing. Additionally, a Facebook executive even anticipated that the platform would be wholly dominated by video in less than five years.
In other words, videos have completely dominated society.
5 Tips to Improve your Brand Communication
Marketing has become more collaborative today with marketers shifting to marketing together with consumers. The rise of social media has made this possible.
As a marketer you want consumers to be excited about your products or services and talk to others about them. For this to happen, you need to have an authentic brand voice and a relationship with your audience built on trust. Here are five tips to help you improve your brand communication.
The Best Ways to Write a Perfect Resume for Designers
Between jobs with a historically bad turnover, underpaying positions and terrible working conditions to boot, getting employed at a position with high job satisfaction is notoriously hard. Most of the great jobs out there have fierce competition, too. Join us in this article as we discuss The Best Ways to Write a Perfect Resume for Designers.