Let’s face it straight away – every graphic designer experiences emotional burnout at some point in his/her career. As a matter of fact, it’s a widespread problem that affects professionals in all fields of work.
Author: The Logo Creative
Passionate International Strategic Logo & Brand Identity Design Studio with 15+ years of commercial experience working with clients all over the world: We Create Purposeful, Adaptable and Memorable Identities.
Creative Strategies to Market your Startup on a Shoestring
You’re now the proud founder of a new startup, congrats! The next step in establishing your new business is building brand awareness and tempting in those crucial new customers. As a startup business, you know only too well that every penny counts. Marketing on a shoestring is no easy feat, yet it’s crucial to driving your success. The good news is that it is achievable and there are plenty of easy, affordable options to get your name out there without blowing your budget.
Here, we run through five creative, budget-friendly strategies for marketing your startup on a shoestring.
7 Things Famous Brands Have In Common
Businesses face a high level of competition in just about every industry out there. With such pressure, it is important, now more than ever, to try and stand out from the competition. Your identity and value proposition should be unique and your branding should be strategic.
Myths and Legends about Design: How does it Work?
Design has existed for a very long time and over time, it has racked up a lot of myths and legends which have continued to exist even till now even though they are not quite true. The word design is all about the creation of something, be it an object or a system. You can design many things, clothes, products, identities, business processes, user interfaces, websites, etc. In this article we discuss Myths and Legends about Design: How does it Work?
Logo design trends in 2019
It happens every year. January rolls around and brands and designers are looking for ways to keep their style fresh, compelling, and contemporary. Being aware of the current trends is important, even if you’re not planning on adhering to them per se, as the general trajectory of the world of graphic design will inform how brands and brand identity evolve as we move forward. Once again we have a great article from our friends over at 99designs about Logo design trends in 2019.
Designer Interview With Eva & Marta Yarza
Eva & Marta Yarza are twin sisters running the award-winning London-based graphic design studio Yarza Twins. At Yarza Twins, they combine creativity, concept, and strategy to give their projects that special spark. They believe that design is an opportunity to provoke change and to inspire audiences.
Why Customer Reviews are Essential to Enhance Brand Visibility
In this digital world, there is no confusion that customer reviews matter or not. By default, you can say that reviews are very preponderant whether you are buying some products or you are offering some products. There are so many applications available in the market that allow us to scan a barcode and get instant feedback about that product.
Customer reviews are the prime way to get more business and to make your brand better. It is not only valuable for business but also good for users or customers. We all know that customers search the products on the basis of reviews. If they find positive reviews then they definitely go with your website.
For getting more customer reviews, you need to encourage your product or services. Here, we are describing some points that will show how you can encourage the customers. Read on to learn Why Customer Reviews are Essential to Enhance Brand Visibility.
Why Visual Communication Using Doodles is Important in Business and Entrepreneurship
Teachers often criticize a child who doodles in the classroom. Scribbling and doodling in the margins of your notebook were reprimanded earlier. To think about it, images have been processed by humans earlier than writing. Not any more though. The times are changing. It is now that we are realizing the value of doodling on a professional level. It is available in form of excellent logos, brand images and much more.
Design Psychology: 7 Useful Tips to Cater to Client’s Preferences
Graphic design has become one of the most important marketing tools of today. The success of it depends greatly on the audience and how people respond to it. With that in mind, we can say with certainty that graphic design is more than an investment in time or money – it is a personalized approach that focuses on the audience.
To create a design that stands out and meets the eye of the person looking at it, you need to look at and study design psychology. The preferences of the clients are the key to success and these seven tips will help you get it right.
5 Tips on Differentiating Your Business In Today’s Crowded Market
Companies are finding today’s market to be a bit of a double-edged sword. While there are more opportunities for expansion and getting new customers, the competition is also getting heavy and the market very crowded.
It’s hard to stand out.
However, if you do want to stand out, here are 5 Tips on Differentiating Your Business In Today’s Crowded Market