The Logo Creative

How to Design Your Brand Identity When You’re in a Competitive Niche

Creating a brand identity in a popular niche can be quite challenging. A strong brand identity will not happen overnight because it’s not about adding a logo and picking a few colours. In this article we discuss How to Design Your Brand Identity When You’re in a Competitive Niche.

Color Psychology in Marketing and Branding

It is important for every business to understand the best colors for advertising and their use in communicating with customers. In this article we discuss Color Psychology in Marketing and Branding.

Ways to Present a Logo Design to Clients

A logo or brand mark speaks a million words. In fact, a logo is the very identity of a business. People are more likely to remember a company or brand by its logo instead of its name. In this article we discuss Ways to Present a Logo Design to Clients.

Growing Your Business Through Outsourcing

The main objective for a business is its growth. There are several forms of growing business development. Should businesses outsource their services, or should they expand in-house? Should companies increase their services? In this article we discuss Growing Your Business Through Outsourcing.

5 Surefire Ways To Improve Your Brand’s Customer Engagement

Customer engagement fosters healthy relationships between consumers and the brand. In this article we share 5 Surefire Ways To Improve Your Brand’s Customer Engagement.

Top 10 Personal Injury Law Firm Logos We’ve Ever Seen

You cannot underestimate the power of a logo and the ability it can have to influence someone to use a service or purchase a product. Of course, they also have the power to do the opposite. A poorly designed logo can make a company look amateurish and repel potential customers.