Today in this highly competitive market, it’s essential for a business to stand out among the crowd. And, for this, a company needs to be unique and highly recognizable by customers. In this article we discuss Brand Identity Design: 6 Highly Effective Principles To Achieve A Competitive Edge Over Your Competitors.
Effective Methods to Boost Your Brand Recognition
Branding is a beautiful process, one that marks the difference between a no-name business and a fairly recognized one. If you want to go big in business, branding is a must. In this article we discuss Effective Methods to Boost Your Brand Recognition.
How to Run a “Virtual” Design Agency
Offthetopofmyhead does things differently. It was founded by award-winning creative director John Spencer. The agency invents names, designs logos, creates graphic and language identities, and conjures up campaigns. In this article, John talks about How to Run a “Virtual” Design Agency and, how he runs his business, and what he thinks makes a successful agency.
Trust Funnel by Brian G. Johnson
Trust Funnel by Brian G. Johnson is a great book that you need to check out. Similar to Crush It! by Gary Vaynerchuk it’s one of those books that has assisted in helping me in putting myself out there online with social media and building an online presence.
I have followed Brian online for quite a while years before he wrote the book Trust Funnel which was released February 3rd, 2015 and when he announced that he was writing the book I knew it was one I had to pre-order. Read on for our book review of Trust Funnel by Brian G. Johnson.
How to Design Marketing Collateral With a Restaurant Audience in Mind
If you take a look at the market leaders, the main element of their success is a great design, which is a base of branding. Any advertising campaign, logotype or brand book cannot be done without a designer. A good design attracts the attention immediately, it sets the brain in a “buying mode”, forms a base for a potential customer.
10 Logo Designs That Will Never Go Out of Fashion
In life, there are a couple of things that will never go out of fashion, like the classic tuxedo, or the figure-hugging red dress with a long slit. When it comes to logos, there are also a couple of designs that will be with us for a long time. Logos that have stood the test of time and have been around for generations.
A Sales Process For Advanced Freelancer
Like any entrepreneur, advanced freelancers should be working on their business, as well as in it. The sales process is the first thing I worked on, and optimised, because of the importance of it. This guide will take you through finding leads, discussing the project and closing the deal. A sales process for advanced freelancer should take up at least 20% of your time during engagements. And 100% of your time in a dry spell.
Colour Combinations to Inspire Your Next Design
Do you know colors increased web recognition by 80%?. Colors make designs come alive! Not only does it attract the attention of the onlookers, but it also influences a person’s mood and emotions. In this article we share some insights Colour Combinations to Inspire Your Next Design.
Never Worry About Lack of Inspiration: Here’s How
Every designer has to face a creative drought sooner or later, which is not a surprise given the fact that they have to keep delivering fresh products day after day. But even though it’s a completely natural phenomenon, each designer wants to find a way out and gain new sources of inspiration immediately.
How to Build a Multilingual Brand Strategy
Are you looking to expand your brand into another market? The most important part of capturing an audience in any language is, of course, your brand strategy. In this article, we take a look at How to Build a Multilingual Brand Strategy.
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