A brand style guide is only useful if your team refers to the guide when creating various campaigns and pieces of material which represent your brand. A style guide lays out best practices and creates consistency no matter who works on various projects and even if you hire outside freelancers to fill the gaps.
Top 5 Ways to Utilise IoT Data for Your Ecommerce Business
The eCommerce industry is transforming dynamically every year and it is crucial for your business to analyse emerging eCommerce trends and the way consumers shop to plan and experiment with your strategy.
Great Design Advice for New Graphic Designers
If you love creating art, graphic design may be the best choice for you. Graphic Design can seem to be the best job in the world, especially for beginners. However, this is not always true. As long as you have passion and creativity, a career in graphic design can open doors you didn’t even know existed.
How To Humanise Your Brand And Why You Need To
Gone are the days when brands could be built on hyper-professionalism, powerful logos and men in expensive suits alone. To get ahead in today’s market, companies need to fight a tidal wave of mistrust and public scrutiny.
The Explosion of Visual Arts in the 1980s – 7 Best Brand Logos of the Decade
The 1980s was the decade in which we saw rapid growth in the quality of visual forms, especially in multimedia. From this perspective, some of them look quite outdated but in comparison with the 1970s, the development of design, fashion and video content was tremendous. The arrival of the IBM PC and the Macintosh paved the way to the further development of IT-visuals. Join us in this article about The Explosion of Visual Arts in the 1980s – 7 Best Brand Logos of the Decade.
The Basics of Good Design: 12 Rules Professional Designers Stick To
Whether you’re a professional designer, a beginner designer, or a webmaster that’s looking for the basics of web and graphic design, you should be aware of one thing: Just like writing, coding, or language learning, designing is primarily a skill. It can become art if passion, knowledge, expertise, and experience are each present. Either way, you cannot master a skill and you cannot design art unless you have a solid foundation. Well, for that reason, in today’s article we discuss The Basics of Good Design: 12 Rules Professional Designers Stick To
Creative Thinking as a Cure to Design Problems: 7 Proofs from the Professionals
The most alarming problem a designer could face is obviously a lack of design. The deadline is closing in, you give your best to finish your project, but everything you try to do in order to conjure a satisfying design solution falls apart. Creative blocks are not just an excuse that some people use in order to justify their unwillingness to focus on their work, they happen to all of us more often than we care to admit.
3 Rules For Branding Your Freelance Business
A brand isn’t something you create or control, but you can try and shape it with style, imagery and succinct messages (tag-lines). In this article we share 3 Rules For Branding Your Freelance Business.
Things Most Of Us Were Unaware Of About These Famous Brand Logos
Human beings are visual creatures. Since the advent of advertising, marketers have taken advantage of this fact to help sell their wares.
That’s why, for many of us, the first thing we think about when we think of a brand is its logo. McDonald’s arches are arguably more famous than Ronald McDonald himself, while Coca-Cola’s swooping text is recognizable the world over. Let’s dive in and look at Things Most Of Us Were Unaware Of About These Famous Brand Logos.
8 Effective Brand Building Strategies For Long-Term Success
Brand building is significant for business development. It is all about communicating about your brand and generating awareness about your products using different tactics and strategies. However, building a brand is not easy. It is important for marketing and advertising professionals to understand how to develop a business strategy and how to approach people. Brand building is a process, and you cannot achieve your goals entirely in a week or so. It requires a lot of time, resources, and strategies. In this article, we will discuss some of the most effective brand building strategies that can strengthen your brand and can help you take your brand to the next level.