I was chatting with a fellow designer who happens to be a friend the other day while visiting his studio for a project collaboration. We got on to the subject about logo history books and I mentioned to him about this book Logo Life: Life Histories of 100 Famous Logos and he asked if I would send him some pictures of the book when I got back,
Here is The Logo Creatives book review of Logo Life: Life Histories of 100 Famous Logos
Are you currently frustrated because you’re landing low-paying clients? I get it. I was frustrated for years and tried every piece of advice that came my way about how to charge more. From endlessly talking about what’s stopping me, to charging more with every new client, nothing worked consistently.
I would hear things like, “It’s all mindset. You just need the confidence to charge higher prices.” And while that’s true, where does the confidence come from? Do we just need to muster enough to be able to charge more? Or was there something else to it?
In this edition of Brand Spotlight, we take a look at Ministry of Sound Brand Spotlight
For many 90s kids, Ministry of Sound represents great music, pounding rhythm, and a great night out. Since their founding in 1991, Ministry of Sound has been providing music for the dance floor for many clubs and discos around the world, including their own nightclub in London. Their record company has been behind some great live music acts, while their compilation albums have amassed over 50 million sales worldwide. Ministry of Sound is definitely a behemoth in the music industry and are known all over the world.
Today a Designer Interview With Rob Clarke a British type designer and letterer based near London.
He designs logos and custom fonts both directly for clients and through collaboration with design and advertising agencies. I have followed Rob Clarke’s work for a number of years and you may not be familiar with his work, but you will be surprised. It would be hard to live in Britain and not be familiar with the logos he has created
He has worked on some of the world’s largest brands including Air Asia, Dulux, Sainsbury’s, Tesco, Reckitt Benckiser, Carlsberg Export, Polo Mints, Quality Streets, Cadbury and Capitol Records.
In this article, we will be discussing the Common Logo Mistakes in Brand Identity Design. If I was to ask other logo designers what their biggest irritations were with logo design I’m pretty sure they would all come out with quite a few similar ones.
In this article, I thought I would mention a few which I feel affect logo design the most and can basically make a very poor logo design.
Today’s designer interview is with Paul von Excite who is a professional logo designer specialising in type & lettering working from the Netherlands. His work has been featured on such sites as BrandNew Underconsideration, Abduzeedo, Daily Inspiration, InspirationHut, Logopond, Moo.com, Creative Market, Goodtype, Logomoose, Fromupnorth, Adobe Illustrator, AIGA Gallery, Adobe, Designinspiration.net, LOGOED, Wacom Gallery, Goodtype Book 1, Talenthouse, Student Show, Typography Served, Logo Lounge 9, 365 Awesome Designers and many more.
Ever wish you could nab more of those big logo and branding gigs?
I’m talking about $5000, $10000, $25000+ logo, identity, and branding projects.
As designers, we have to keep upping our game when it comes to adding value to our design services.
Potential clients are looking for that stand out—the designer or design studio who rises above the rest.
But here’s the thing. To add value, you have to establish credibility and trust.
How do you add that kind of value?
Not all case studies are created equally. Most are pretty shit actually. For freelancers that aren’t professional writers, it can be quite daunting or difficult to see the benefits. Join us in this article as we discuss How to Write The Perfect Freelance Case Study
Some Facts about SHELL
Founded:- April 1907 in London ● Headquarters:- The Hague, Netherlands ● Registered office:- Shell Centre, London, England ● Founders:- Royal Dutch Petroleum Company, “Shell” Transport & Trading Company Ltd ● Company:- Royal Dutch Shell plc ● www.shell.com
I thought I would start this new section about famous logos with Shell, This was the first logo that my daughter recognised at 3-year-old, I wrote about this “Brand Awareness From an Early Age” as she identified the logo with what the company sells.
From time to time, successful companies change their logos. Why? Why they change something in the company, where profits grow and where are more than enough customers? According to the Feng Shui School of Forms, the reason, like the logo itself, is in the information plane.
Rebranding as changing the brand and logo as its component is done in order to meet the new energies of the new era. Often these are internal impulses caused by new energy-information flows. Formally, it may be due to the fact that a new director comes to the company, top management changes. Or the range of goods and services varies. The staff and even the target audience are changing.
