Yes, there are quite a bit of article out there on brand, branding, and perception, and for the most part, they are great. However, this article is not to challenge any of those, I am merely aiming to align a philosophy with a practical perspective on brand perception. Perhaps also to simplify that perception. In this article, we take a look at a Practical Perspective on Brand Perception.
Category: Branding
How Escalator Branding Is Transforming OOH Design
Designing for Out Of Home Media (OOHM) has always presented both a unique opportunity and challenge for designers, but for many years it’s been something of a stable industry in terms of the available media. From hoarding graphics to billboards, and even vehicle graphics, the available canvases for print have remained fairly consistent. Comparatively recently, however, one medium, in particular, has been shaking things up: escalator branding. In this article, we take a look at How Escalator Branding Is Transforming OOH Design.
7 Amazing Strategies to Promote your Business Brand!
Brand promotion on the Internet is not only about marketing, but also about the ability to negotiate to establish a strong connection with your customers. The more people find out about you, the more likely they will tend to make a purchasing decision. Therefore, building a strong, reliable and relatable brand image is necessary when it comes to customer engagement and driving more sales and growth. In this article, we give you 7 Amazing Strategies to Promote your Business Brand!
7 Tips to Write Your Personal Brand Statement
Striking personal brand statement examples impress and stick to our memory. They ensure a simple way to strengthen your public image, superimpose your future partners, and even forward your professional activities on the right course. It is crucial to pay special attention to your online self-presentation. In this article, we give you 7 Tips to Write Your Personal Brand Statement.
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5 Ideas to Create a Brand Identity for Startups
Brand identity is the key to success for any company. Everything from the brand name, logo design, slogan or even mobile marketing campaigns of a company need to be aimed at building a strong brand identity. In this article, we give you 5 Ideas to Create a Brand Identity for Startups.
7 Powerful Tips That Will Improve Your Brand Awareness
Branding is a crucial aspect of any company that aims to be unique and successful. 89% of B2B marketers consider creating brand awareness one of their most significant goal followed by lead generation and conversions. Your brand is what makes your business to stand out and win against competitors. In this article, we give you 7 Powerful Tips That Will Improve Your Brand Awareness.
5 Reasons Why Your Brand Slogan Can Go Wrong
Slogan, tagline, vision, mission – whatever you call it, it’s still something that defines what your brand is and what it stands for. Those four words mean different things, but they have something in common: they tell a story. And a brand slogan is probably the most important of them all. In this article, we take a look at 5 Reasons Why Your Brand Slogan Can Go Wrong.
Important Branding Strategies to Always Have Up Your Sleeve
Have you ever asked yourself what a brand really is?
Is it the logo of your company? Your company’s name? Or maybe it’s the combination of both? In this article, we discuss Important Branding Strategies to Always Have Up Your Sleeve.
Tips to Make a Powerful Brand Identity through Latest Logo Design Trends
Logo designs are supposed to reflect the entire persona of a brand through a few visual elements. Conveying a brand through a small image is not easy. Logo designers need not just to understand the brand’s core concept themselves, but they are also required to know how to deliver the message of a business to the audience creatively. The message should not only be passed to the audience, but the message should be persuading and pleasant as well. In this article, we discuss Tips to Make a Powerful Brand Identity through Latest Logo Design Trends
How to do the branding of your online store the right way?
In this article, we take a look at How to do the branding of your online store the right way?