As the famous quote goes by Thomas Watson Jr He was the 2nd president of IBM (1952–1971) while in a 1973 lecture at the university of pennsylvania Watson Jr declared that “Good Design Is Good Business” We take a look at Why Good Design is Essential for Good Business.
Category: Design Essentials
Brand Awareness From an Early Age
In this article The Logo Creative discusses Brand Awareness From an Early Age
I have been amazed lately by my three-year-old daughter Amelia as she can recognise certain brand marks (logos) she sees regularly. It all started when i got a new logo design book Marks of Excellence: The History and Taxonomy of Trademarks its full of brand marks and logo designs of famous well know companies.
How To Charge More For Logo Design
In this article we take a look at video presented by Chris Do & Ben Burns from The Futur Youtube Channel, a very interesting watch.
How To Charge More For Logo Design when I’m stuck at a low rate? What’s the difference between logos that cost 10 or 100 times more? Step one, learn the craft of designing better logos even if your self taught.
Me and My Other Self Illustrations (Part 2)
In today’s post we take a look at Me and My Other Self Illustrations (Part 2)
This is the second part to a recent article we posted Me and my other self Illustrations which displayed famous male celebrities side by side with their younger and older self. Now we have the female version by Fulvio Obregon
Fulvio said “New series of “Me & My Other Me” in collaboration with Adapt Worldwide This time we agreed to make it in a Women’s Version.”
How Long Does It Take To Design a Logo
In today article The Logo Creative is going to talk about How Long Does It Take To Design a Logo.
Now there are a few things that can affect the time scale of a logo design project and the main thing is the process that your designer will go through when creating your Logo / Brand Identity. I thought it would would be helpful for both clients and also other logo designers who follow me on social media if I run through my logo design process today to give you an idea of how much attention to detail I take through my process and you can then compare that with other designers and see if they are someone that you want to work with or if you would rather work with a designer who follows a similar process to my own so let’s take a look at that process and see what’s involved.
Me and my other self Illustrations
In today’s post i thought i would share these fantastic illustrations i found on Behance by Fulvio Obregon – Me and my Other Self Illustrations. The illustrations are incredible but what i love even more is the concept displayed and how it offers a visual comparison of how famous people have changed over the years.
Improve The Flow of Your Logo Design Process
In this article The Logo Creative discusses the topic of Improve The Flow of Your Logo Design Process
Creating a unique visual identity for any brand can be quite a challenge, because there are so many things to factor in. The process is not as simple as throwing your creative juices into the project – that’s just a small fraction of it. Logo design demands a lot more from any graphic designer, and these demands cannot be seen as too overwhelming or over the top. It is what it is, and logo design will always be one challenge that creatives can either miserably fail at, or greatly excel in.
Marvel Super Heroes Brought To Life In Stunning Pictures By Japanese Photographer
In this article were taking a look at something different but certainly unique and very creative i found this while browsing online and been a fan of Marvel and DC super heroes especially the films i just had to share this even though its photography and not really design i feel its worth a spotlight. Marvel Super Heroes Brought To Life In Stunning Pictures By Japanese Photographer
Sharpen.design Generator: The Random Graphic Design Challenge
In this article The Logo Creative spolights a design project – Sharpen.design Generator: The Random Graphic Design Challenge
Say “No” To Free and Low-Budget Logo Design Work
In this article The Logo Creative looks at the tool created by Jessica Hische that helps designers Say “No” To Free and Low-Budget Logo Design Work
Working for free is a debated area in the design industry from well established design agencies to self employed freelance graphic designers looking to get their foot in the door and it can be hard to work out if providing your services is for a worthwhile course or your been taken advantage of.