To capture a brands personality and make it stand out above the competition it needs an eye-catching logo that is not only representative but also identifiably unique, memorable, adaptable and timeless. In this article, we take a look at The Art of Logo Design
Category: Learn Logo Design
History and Analysis of Successful Logos
In this article, we take a look at the history and analysis of successful logos and to understand what makes a great logo great, tips on how to make great logos.
Michael Cherkashin is an award-winning Graphic Designer and Creative Director. In this article he shares his thoughts on logo design and how anyone can implement these practices to have a great logo for generations to last:
Why a Graphic Design Course Is Great for Logo Designing
Logos are essential for every business. It’s a representation of their brand, which is why companies pay lots of money to hire people who can create an excellent logo for them. If you want to be a logo designer, you need to start by taking a graphic design course. Doing sketches and doodles isn’t enough to become successful in this field.
Here are some good reasons why taking a graphic design course is beneficial for future logo designers:
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7 Characteristics of an Impactful Logo Design
A logo is not just a fancy image that companies or organizations etch on their products and other visual marketing tools they have, it is a very important part of a business or organization’s reputation management. In this article we share 7 Characteristics of an Impactful Logo Design.
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Why Typography is important in branding
Typography is a critical part of the design, but unfortunately, it is not always well planned out. You can create excellent exemplification, pictures, and other graphic content but if the typography of your design is not good on your products, it could easily turn off potential buyers of your products and services In this article we discuss Why Typography is important in branding.
10 Essential Logo Design Rules
You may not have given much thought to logos before, but your company logo is actually one of the most important marketing aspects to consider. A logo plays an essential role in a company’s branding. It is often a customer’s first experience with your company and is the symbol people come to associate with your brand. It is important that you follow certain design rules when creating your logo so that it effectively represents you and your brand. Read on to learn about 10 Essential Logo Design Rules
Level Up Your Logo Design Skills
When designing a logo there are many factors that go into creating a brand’s visual identity. Below is a list of areas a logo/brand identity designer should take into consideration when creating a logo design. Let’s take a look How To Level Up Your Logo Design Skills.
Logo Design Love by David Airey
In this Logo Book Review, we are going to be taking a look at Logo Design Love by David Airey – A guide to creating iconic brand identity’s published in 2009 and a popular logo design book by David Airey an Irish Graphic Designer. The book has received a vast amount of credit from the design community and can be found on the bookshelves of thousands of logo designer’s around the world.
I have had this book since it was first released and it’s been a very valuable resource for me over the past 9 years. It’s one of those books I think every logo and brand identity designer should own. It’s perfect if you’re just starting out or if you’re like me and experienced designer whos been in the game for near two decades it’s also worth owning!
Designing a Better Logo Design
In this article we discuss Designing a Better Logo Design
Have a browse around the internet, you may be left with the impression that designing a logo is easy; most logos look very simplistic and you may be under the impression that not alot of work goes into them. Actually, there’s more to crafting a brand’s visual identity than just placing a name in a box or next to some clip art and calling it a day.
Logo Design with Grids: Timeless Style from Simple Shapes
What makes a logo design feel “perfect”? How do you fine-tune simple shapes to achieve visual stopping power? Learn how to design a modern, minimalistic logo from start to finish, and then add that extra punch of perfection to make it stand the test of time.
In this 30-minute class, graphic designer George Bokhua walks us through his process of incorporating grids and geometric shapes into logos so that you can unlock that feeling of timelessness in your own marks.
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