The question of how much does logo design cost has been debated by both clients and designers alike for decades. In recent history, the cost of popular brand logo designs has ranged from zero to millions. However, the more important issue everyone should be considering is the value logo design offers a business. It may be hard to agree on a universal monetary value for professional logo design. Yet, there are several benefits that make it a worthwhile investment. Logo design is not a commodity after all, despite what all those online logo makers are trying to do. Below are 4 benefits of professional logo design.
Category: Logo Design
Logo Design Sketchbook, Documenting The Process
I get a lot of designers asking me – “is it important to sketch and draw logos in a sketchbook as I’m not very good at drawing?”. In this article we dig deep into the Logo Design Sketchbook, Documenting The Process
Logo Design Trends That Happened in 2018
The time is coming to start thinking about the trends of logos, colors, and branding in general for 2018. So, today we will share everything you need to know about this subject, as it is for us a tradition every year. In this article, we take a look at some Logo Design Trends That Happened in 2018.
Logo Design Sketching Equipment
A popular question I get asked on a weekly basis but other logo designers or people looking to become a logo designer is “What sketching equipment do you use?” I thought it would be a good resource to make a list and explanation of the equipment that I can refer people to.
When starting out as a logo designer, one of the most satisfying things is building yourself a great set of equipment. There is an old saying that goes “you are only as good as the tools you use” which can be very true.
Superhero Logos and Symbols, Communicating Visually
We are surrounded by logos on a daily basis they are everywhere we look and typically found on everything from food, clothes, cars, toys, electrical equipment such as our televisions, games consoles, radios, cookers, and fridges. Even when walking down the street and when a bus passes by they are literally everywhere we look. Let’s look at some Superhero Logos and Symbols, Communicating Visually.
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What’s WRONG With The NEW Google Logo
People on the web have joined together as they are upset over some extremely minor details in the new Google logo design and it’s getting a little crazy regarding this on the web. People on Reddit joined together to bring this issue to the table and as it turns out the problem is bigger than it seems. So let’s take a look at what the people on the net are saying is incorrect. Just to put a disclaimer out there this is not my work or my comments, the comments below the images are what users are saying about the findings.
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The History of the Logo
In this article we are going to discuss The History of the Logo. Dating back to the Ancient Egyptians, to 1870s with the first abstract logo for Bass and the red triangle. Join us as we look at logo design history and the evolution of the logo.
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Ways to Know If You Have The Right Logo Design
In this post, we will be taking a look at Ways to Know If You Have The Right Logo Design
What makes a brand succeed and others fail? Obviously, it’s the quality of the product and service being offered to the target market, the overall customer service and availability are very important factors in any brands success. Let’s say all the above factors are equal, what is it that sets that business apart from the masses of competition?
Current Logo Trends and What They Mean For Your Business
When it comes to logos, you want to create a design that feels original, fresh, and relevant. You want a logo that feels both on-brand and on-trend – not generic and dated.
But what is “trendy” these days? What 2017 logo trends are here to stay? And which should you embrace to create a logo that’s not only trendy, but can withstand the test of time and carry your brand into 2018 and beyond?
Here are seven logo trends in 2017 that are showing no signs of slowing:
Everything You Need to Know About Online Typography
What makes a great online typeface? How do you know when a font works? What do you need to know to design with fonts?
Join award-winning designer, author, and type expert Jason Santa Maria for a practical deep dive that will change the way you discover, select, and make the most of today’s stunning online typography landscape — a perfect class for designers, marketers, and everyone writing on the web!