In this article we are taking a look at Colour Blindness Using Coloured Pencils To Demonstrate
I found this interesting article while browsing the topic ‘colour theory’ that goes into detail about what its like for people who suffer from been colour blind and it got my attention,
I found the visual element of demonstrating the various types of colour blindness Tritanopia, Protanopia, Deuteranomelia and Total Colour Blindness very attention grabbing through a visual representation through pictures.
I particularly found the coloured pencils effective been a creative person it got my attention, but also made me realise how frustrating and challenging it must be for colour blind suffers.
Color Blindness Awarness: Colour (color) blindness (colour vision deficiency, or CVD) affects approximately 1 in 12 men (8%) and 1 in 200 women in the world. In Britain this means that there are approximately 2.7 million colour blind people (about 4.5% of the entire population), most of whom are male.
Below are the different pictures demonstrating how a person that suffers from the different types of colour blindness would see the coloured pencils
The 4 Colour Blindness Types
Tritanopia (less than 1% of males and females)
People with colour blindness that affects the short-wavelength cone system have what’s known as tritanopia.
Protano (1% of males, 0.01% of females):
People with protanopia lack the long-wavelength sensitive retinal cones needed to recognise and distinguish between colours in the green, yellow and red spectrum.
Deuteranopia (1% of males):
Dueteranopia affects the same part of the spectrum, but sufferers lack medium-wavelength retinal cones meaning the differences can be more pronounced
Deuteranopia
Total colour blindness makes people see everything in black and white, and is a visual disorder that affects one in every 33,000 people
This brings me to the end of this article but what also can be taken away from this the power of visuals, and how visuals can have a massive impact as to how people react and relate to things and this goes had in hand with branding.