The book I had been waiting for after reading the first Book of Ideas blew me away! which we also reviewed. I was really looking forward to receiving the second coming in vol 2, We had this on pre-order and received it before release giving us time to read and review it. The book was released yesterday on 7th September at a launch event in London and like the first book again I am blown away!
Tag: Book Review
Branding: In Five and a Half Steps: The Definitive Guide to Creating Brand Identity in Five and a Half Steps By Michael Johnson
Michael Johnson is one of the world’s leading graphic designers and brand consultants. His studio, johnson banks, is responsible for the rebranding of many notable clients, including Virgin Atlantic, Think London, BFI, Christian Aid, and MORE TH>N, and he has garnered a plethora of awards in the process.
In early 2014, Michael Johnson started work on a key book he felt was missing from his shelves – a definitive guide to the entire branding process that wasn’t biased to either strategy or design, but treated both as equals. Two and a half years later the project came to fruition in Branding: In Five and Half Steps, published in Autumn 2016 by Thames and Hudson.
Draplin Design Co. Pretty Much Everything by Aaron James Draplin
Graphic designer Aaron Draplin looks back on his career so far in this colourful, detailed and heartfelt book.
Aaron Draplin is the graphic designer behind the branding of Ford Motors, Esquire, and even the Obama Administration. This big colourful book takes a look back on his amazing career so far in this heartfelt and pointed retrospective.
Designer Aaron James Draplin’s book Pretty Much Everything certainly lives up to its name. This mid-career retrospective is stuffed with countless examples of his influential work, ranging from snowboard graphics to logo designs, and insights into Draplin’s unruly career path.