If you have heard about the need to make a strong first impression, then the logo will come to mind. Once you see the sign of one of the big brands on billboards or merchandise, you associate them with success, quality services, and innovation. A logo is the first point for you to build trust in your brand. In this article we discuss Why Small Businesses Need Strong Logos.
Tag: Brand
Building a Big Brand: Lessons to Follow
Building a big brand requires one thing, and that is: attention. Elements of a brand are part of its identity that identifies your company to the consumers who engage with it. In this article we discuss Building a Big Brand: Lessons to Follow.
Best Ways to Use Twitter for Marketing
Have you noticed just how many businesses and brands are starting to make use of Twitter as a marketing tool but don’t know if this is beneficial? Are you thinking about marketing your own business or brand on Twitter but aren’t too sure how to go about doing this? In this article we discuss the Best Ways to Use Twitter for Marketing.
How to Set and Achieve Brand Goals
Companies with profound branding are, at present, ruling the marketing industry. Without branding, it is easy to get lost in today’s competitive world of business. Thus, it is essential to define your brand and its concrete goals. In this article we explain How to Set and Achieve Brand Goals.
Storyategy by Matt Davies
When it comes to branding a business, the power of storytelling is such an effective strategy in building a brand. Storyategy by Matt Davies is a great book to help unlock the power of your brand with a story-based brand strategy. Check out our book review:
Stages of Developing an Identity Design System
In this article we discuss the Stages of Developing an Identity Design System.
Why Establishing a Consistent Brand Experience Needs Customization?
A small change in branding on the packaging will elevate it to new heights. In this article we discuss Why Establishing a Consistent Brand Experience Needs Customization?
How to Build Relationships With Influencers
It is no surprise to see more and more brands investing in influencer marketing. A single shout out from someone with thousands of followers could lead to multiple new customers and fans. In this article we discuss How to Build Relationships With Influencers.
How to Build a Stronger Brand Thanks to Your Customers
No matter what type of business you run, your customers are the backbone of your company. In this article we discuss How to Build a Stronger Brand Thanks to Your Customers.
10 Ways to Boost Brand Authority With Content
In our digital age, there are two things you can’t get away with to achieve a meaningful presence on the Internet – having a solid website and building up brand authority. In this article, we share 10 Ways to Boost Brand Authority With Content.