Designing a logo based on the current trends in logo design is never the way to go. Don’t ever design or redesign a logo to incorporate these latest trends just because everyone is talking about them as trends come and go they may fizzle out within a matter of months and my advice is to know what people are talking about and be aware of what’s happening but don’t follow logo design trends just because you think its the right thing to do because its not.
Tag: Design
Tips and Advice How Freelancers Can Get Ahead
Many of you have transitioned from being full-time employees to freelance workers, but during that transition, you lost some direction. You may have been spending more time on client work than planning your own future, but we have some easy tips to help you get ahead while freelancing, even if you feel behind.
The watercolour design trend – How to use it as a designer
The design world is probably the most vibrant one out there. Designers get to play with multiple textures, fonts, colors, designs, etc. to create amazing art for their clients or customers. Every other day, something new comes up in the field of design because someone discovers or invents a new trend and the world embraces it. There are also so many choices to pick from! From invites to social media creatives to book covers to merchandise, design rules with an iron fist! Join us in this article as we look at The watercolour design trend – How to use it as a designer
Why a Graphic Design Course Is Great for Logo Designing
Logos are essential for every business. It’s a representation of their brand, which is why companies pay lots of money to hire people who can create an excellent logo for them. If you want to be a logo designer, you need to start by taking a graphic design course. Doing sketches and doodles isn’t enough to become successful in this field.
Here are some good reasons why taking a graphic design course is beneficial for future logo designers:
Content vs. Design – Which Should Come First?
What’s more important content or design? This has been an ongoing debate in the design industry for years and is brought up by the majority of creative professionals when discussing new projects. It’s an equal discussion for both digital and print-based design, Join us in this article as we discuss Content vs. Design – Which Should Come First?
Why Are There So Many Similar Logos?
Nowadays, every business, no matter how big or small, needs and gets a logo design. Sometimes also a whole brand identity design. Even places like local grocery stores and online blogs get one to make sure there’s an icon along with their business name. Is it the number of existing logos and market saturation that leads to so many similar logos?
The Art of Compromise: A Graphic Designer’s Guide to Effectively Recreating Client Ideas
Graphic design—you may think the profession is all about art, but the reality is much different. All professional graphic designers have at least one story about a “hellish” client. Client demands can get in the way of a designer’s creative process, making things complicated. It might be unpleasant, but putting up with difficult clients and delivering as ordered is part of the job. Graphic designers, thus, should master the art of compromise.
Rebrand vs Brand Refresh vs Redesign: 4 Signs That You Need to Update Your Logo
Branding is crucial for both well-established companies and young startups. Your company’s brand is more than distinctive colours and logo, it reflects the values of your business and represents an image your consumers can relate to. When consumers associate certain values and principles with your brand, it gains influence and attracts new customers, while also increasing loyalty and engagement among the existing ones. In this article we discuss Rebrand vs Brand Refresh vs Redesign: 4 Signs That You Need to Update Your Logo
How to Pick Your Freelancing Niche
A freelance niche refers to a small segment of the total market that buys freelance services. This can be defined as a “horizontal” segment, usually focused on a particular service, like “Logo Design”. And a “vertical” segment, focused on a particular sector of an industry, like online retail. Ignore broad service segments (horizontal), because nobody seeks out services. They want to solve their problems. Instead, I’ll try to convince you to focus on the problems of a specific industry (vertical). The goal is to spend the least amount of time winning work, and more time billing.
Design Entrepreneurship: 3 Keys to Starting a Graphic Design Business
Are you tired of working at the same company without having the opportunity to really make a big leap in your career? If yes, you are probably thinking about starting your own graphic design business because it’s the only natural way to move on. But this process is not so simple. Read on to find out more about starting your own graphic design business.