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Logo Brand Identity Spotlight

Today Designer Spotlight: Logo Brand Identity Spotlight

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Ways to Know If You Have The Right Logo Design

In this post, we will be taking a look at Ways to Know If You Have The Right Logo Design

What makes a brand succeed and others fail? Obviously, it’s the quality of the product and service being offered to the target market, the overall customer service and availability are very important factors in any brands success. Let’s say all the above factors are equal, what is it that sets that business apart from the masses of competition?

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Current Logo Trends and What They Mean For Your Business

When it comes to logos, you want to create a design that feels original, fresh, and relevant. You want a logo that feels both on-brand and on-trend – not generic and dated.

But what is “trendy” these days? What 2017 logo trends are here to stay? And which should you embrace to create a logo that’s not only trendy, but can withstand the test of time and carry your brand into 2018 and beyond?

Here are seven logo trends in 2017 that are showing no signs of slowing:

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Designer Interview With Michael Raisch

Today’s designer interview is with Michael Raisch who is a CLIO award winning designer and digital content producer.

For over 14 years Michael has designed major league franchises and sport event identities with Major League Baseball and the National Hockey League at Fanbrandz. He has designed logos from World Series, Winter Classic to the All-Star Game that resulted in unique event identities that capture the spirit of each host team and city landscape. Michael’s work has received international exposure and has been featured on Brand New, HOW Design, It’s Nice That, Design Week UK, BuzzFeed, People Magazine, Good Morning America.

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