What primary concepts come to mind when discussing the qualities of a memorable logo? Common answers include design, brand identity, and simplicity. When addressing modern point-of-sale platforms, are there any ideas which stand out? Read on to find out The Surprising Relationship Between Logos and Point-of-Sale Systems.
Tag: Logos
Famous Logos – Shell
Some Facts about SHELL
Founded:- April 1907 in London ● Headquarters:- The Hague, Netherlands ● Registered office:- Shell Centre, London, England ● Founders:- Royal Dutch Petroleum Company, “Shell” Transport & Trading Company Ltd ● Company:- Royal Dutch Shell plc ● www.shell.com
I thought I would start this new section about famous logos with Shell, This was the first logo that my daughter recognised at 3-year-old, I wrote about this “Brand Awareness From an Early Age” as she identified the logo with what the company sells.
How Much Does a Logo Cost
When it comes to setting up a business, ‘How much does it cost to design a logo’is one of the most asked questions. This is an important question to research because it will define the future of your business. Here is a list of questions to consider for logo design and the link between branding:
Do I need a logo?
If you are creating a brand, then yes. It’s essential to have a logo to build your brand identity and future. Having a professional logo can help you to stand out from competitors. The first thing that customers will associate with you will be your logo. So it’s important that you make an effort to create a distinctive brand.
Superhero Logos and Symbols, Communicating Visually
We are surrounded by logos on a daily basis they are everywhere we look and typically found on everything from food, clothes, cars, toys, electrical equipment such as our televisions, games consoles, radios, cookers, and fridges. Even when walking down the street and when a bus passes by they are literally everywhere we look. Let’s look at some Superhero Logos and Symbols, Communicating Visually.
Continue reading
The History of the Logo
In this article we are going to discuss The History of the Logo. Dating back to the Ancient Egyptians, to 1870s with the first abstract logo for Bass and the red triangle. Join us as we look at logo design history and the evolution of the logo.
Continue reading
Brand Awareness From an Early Age
In this article The Logo Creative discusses Brand Awareness From an Early Age
I have been amazed lately by my three-year-old daughter Amelia as she can recognise certain brand marks (logos) she sees regularly. It all started when i got a new logo design book Marks of Excellence: The History and Taxonomy of Trademarks its full of brand marks and logo designs of famous well know companies.
How To Charge More For Logo Design
In this article we take a look at video presented by Chris Do & Ben Burns from The Futur Youtube Channel, a very interesting watch.
How To Charge More For Logo Design when I’m stuck at a low rate? What’s the difference between logos that cost 10 or 100 times more? Step one, learn the craft of designing better logos even if your self taught.
How Long Does It Take To Design a Logo
In today article The Logo Creative is going to talk about How Long Does It Take To Design a Logo.
Now there are a few things that can affect the time scale of a logo design project and the main thing is the process that your designer will go through when creating your Logo / Brand Identity. I thought it would would be helpful for both clients and also other logo designers who follow me on social media if I run through my logo design process today to give you an idea of how much attention to detail I take through my process and you can then compare that with other designers and see if they are someone that you want to work with or if you would rather work with a designer who follows a similar process to my own so let’s take a look at that process and see what’s involved.
Brand Mix Illustrations By Mike Stefanini at Atomike Studio
In this article and Designer Spotlight The Logo Creative takes a look at Brand Mix Illustrations By Mike Stefanini at Atomike Studio who is a french illustrator and Graphic Designer and with his project Atomike Studio he has uniquely designed a bunch of illustrations that question consumer habits Logos are indeed drawn on products which are totally different from the real one. A Coca-Cola can therefore sees its paint ornamented with a Nike logo, a toothpaste tube is decorated with an Adidas sign, and samewith Pepsi, Heinz, Starbucks and McDonald’s. An original way to convey the therapeutic aspect of Netflix or the addictive one of some fast-food restaurants?
Some of The Best and Worst Logo Redesigns
In this article The Logo creative takes a look at Some of The Best and Worst Logo Redesigns presented on this infographic below
When the big brands decide to re-brand and change their logo it makes people take notice this is because the brands they trust are changing and they want to know. It’s very challenging for any brand to conciser a company re-brand i have been down that road a couple of times over the years with my other company, but the correct approach takes careful planning and research to land upon the perfect idea.
