Have you ever wondered why certain websites appeal to you more than others? It’s not just about aesthetics or functionality; it’s about the psychology behind the design.
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The Psychology of Shapes in Logo Design
Logo design is more than just a visual representation of your brand. It is also a powerful communication tool that can convey your brand’s personality, values, and message to your target audience. In this article we take a look at The Psychology of Shapes in Logo Design.
Continue readingColours that Define Your Brand: Unlocking the Power of Colour Psychology in Logo Design
In the world of logo design and brand identity, colours play a vital role. They have the power to evoke emotions, convey messages, and leave a lasting impression on consumers. Welcome to our article on Colour Psychology in Logo Design, where we delve into the fascinating realm of colours and their impact on brand identity.
Continue readingGraphic Designer’s Guide to The Psychology of Logo Shapes
For a business to be successful, it must have a well-known logo. It is the face of the company and the center of attention. While also reflecting the company’s message, an engaging design will attract clients, trigger emotions, and encourage them to interact with the brand. In this article we discuss Graphic Designer’s Guide to The Psychology of Logo Shapes.
Colours & Emotions: How Different Colours Affect Perception and Mood
Colour psychology is a study about the effect colours have on emotions and behaviour. And knowing which colours trigger which reactions allows people from various disciplines to use colour as a communication tool. In this article we discuss Colours & Emotions: How Different Colours Affect Perception and Mood.
Color Psychology in Marketing and Branding
It is important for every business to understand the best colors for advertising and their use in communicating with customers. In this article we discuss Color Psychology in Marketing and Branding.
Which Psychological Laws Do You Need On Your Website
It is not easy to satisfy online users. With so many websites and online resources available for their queries, you have to do something different. And that’s why web design psychology has become more important for designers. The application of web design psychology is evidence of how enterprises care about their customers. In this article we discuss Which Psychological Laws Do You Need On Your Website.
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Font Psychology and Typography Inspiration in Logo Design
There is a lot of current research related to typography these days. This is a topic of great interest to logo designers. As we all know that logo has been a powerful force for a long time, and it has a big impact on company branding. Join us in this article as we look at Font Psychology and Typography Inspiration in Logo Design.
Purchasing Psychology: How Big Brands Make Us Buy Their Products
When it comes to buying products, companies have gone beyond conventional marketing practices to understand how the minds of consumers work, to achieve very high sales. This trend leads to what is known as behavioral economics. In this article, we discuss Purchasing Psychology: How Big Brands Make Us Buy Their Products
Logo Psychology: How to Create a Logo that People Trust
The fact that your brand needs to convey trust may be obvious. You know that unless people trust you, they won’t buy from you. What’s less obvious is how you can inspire trust.
Starting with your logo is a simple way to create a powerful first impression. Your logo can reflect your brand, its values, and culture. Here are some factors to keep in mind if you want your logo to inspire trust. We discuss Logo Psychology: How to Create a Logo that People Trust.